FASHION IS MORE THAN JUST LOOKS.
MAKE THE CHANGE.
YVERT is an online platform focusing on responsible consuming, sustainability and community in the fashion industry.
While sharing editorial, inspirational and educational fashion content, YVERT aims to encourage creatives to get involved, allowing opportunities to collaborate, take part and share. It is a space accommodated for people to share their journey, inspire others and produce content as a collective.
Essentially, YVERT serves as a portfolio for the creative community who wants to use their knowledge to steer the fashion industry in a more sustainable direction.
OUR CONTENT - CAREFULLY CURATED WITH A SIMPLE MESSAGE.
When sharing content, we have simple yet effective criteria; our content must be contemporary, creative and most importantly honest. What do we mean by that? We share content from and for the here and now, we go with the Zeitgeist, combining creative approaches with innovative ways of working.
We do not want to pretend that we are perfect. We are all learning, and we are all trying to become better, and YVERT is no exception to that. We need to stay true to ourselves, and we need to accept that we struggle sometimes. We need to be capable of self-criticising without losing our motivation to move forward. This is a journey we are taking as a community, and we want to share authenticity and sincerity, not perfection. After all, it’s a journey, not a destination.
Our content is carefully curated including content produced by us (keep an eye out on our Instagram page if you would like to take part) and content contributed by our community. All content is shared to inform, inspire and invite to act.
Inform – Learn new things about fabrics, tools, eco-labels and anything that could be important for fashion creatives and consumers
Inspire – Enjoy and share responsible content to feed your creativity
Act – Start discussions, make a change and produce more responsible content
OUR ETHOS - RESPONSIBILITY AND VALUE.
We believe that clothing should mean something to you. Every garment is worth something; it’s gone through a long process of being produced and should be more than just a one-time thing.
Now more than ever is the time to bring the value of clothing back, regain a responsible
state of mind and contribute to a better world. We want to inspire to create a more sustainably focused fashion community, and invite our audience to join the movement.
After all, fashion is part of our identity, and we should be able to nourish that.
OUR COMMUNITY - THE HEART OF THE CREATIVE OUTPUT.
YVERT is community. We don't only want to create content for you, but with you. We want to share your ideas and listen to your struggles. We want to find solutions together and inspire others. We want to give you a platform to showcase the work you have created.
Together we can make a great change in the fashion industry.
If you have any other questions or would like to contribute your work, please contact us.